AUTO INDUSTRY NEWS

ACC to hold 2012 BMW Xpo on October 19-21

ACC to hold 2012 BMW Xpo on October 19-21 image

Text: / Photos: | posted October 15, 2012 16:02

ACC celebrates as BMW dominates luxury segment in 2012

To celebrate BMW's leadership in the premium vehicle segment, Asian Carmakers Corporation (ACC), the official importer and distributor of BMW vehicle and motorcycles in the Philippines, celebrates their brand leadership in the premium vehicle segment with the 2012 BMW Xpo from October 19-21 at the Bonifacio Global City.

BMW sales comprised 29% of the total premium vehicle segment for the first nine-months of the year as it continued to maintain its impressive position as the number one provider of luxury vehicles in the Philippines. The continued growth and success of BMW in the Philippines is attributed to the strength of its products that are synonymous with driving pleasure.

"In celebration of BMW's continued leadership in the premium luxury segment, we will display the best of what BMW has to offer to the Philippine market and give our valued customers the best deals," said Glen Dasig, ACC's Executive Director for Sales and Marketing.

The BMW Xpo will feature special offers for BMW Premium Selection Vehicles and Executive Vehicles. Special pricing packages will also be offered for brand new vehicles. Alongside the cars, different models of BMW Motorrad will also be on display and will offer special prices during the weekend. All visitors may test drive available units during the event and will also get a chance to win BMW Lifestyle raffle items daily.

The BMW Xpo Pavilion will also feature the BMW xDrive ramp, designed to display the impressive power and performance of the BMW X Series and its xDrive technology. Clients and guests will be able to experience the thrill of going through the BMW xDrive ramp administered by professional BMW drivers.

Furthermore, there will also be a special weekend sale of BMW Lifestyle items.

"The BMW Xpo is definitely a great opportunity for consumers to see what BMW vehicle would make the perfect fit for them. We’re hoping that this event will encourage customers to invest on a BMW," Dasig further added.

BMW is inviting everyone to visit the BMW Xpo Pavilion at the 30th Street corner 9th Avenue, Bonifacio Global City, Taguig. For more information on the BMW Xpo event, please email information@bmw.com.ph.