Audi to launch the new A1

Audi to launch the new A1 image

Text: / Photos: Audi Press | posted February 10, 2010 15:00

To a whole new level

Audi is bringing the compact class to a whole new level this summer. The A1 is Audi's first premium automobile in the small compacts class a true, fully-fledged Audi.

Designed for Audi's young customers, is a vehicle designed for the urban environment. It condenses all of the virtues of the brand down to less than four meters, with the practicality and ease of use that goes along with it.

With its agile chassis and powerful engines, the A1 is one of the sportiest cars in its class, with a design that is both unique and modern. Styling cues placing the A1 in the Audi family include the side line with the distinctive roof arch, the coupe-like C-pillars, the large wheel wells and, of course, the front end with the typical single-frame grille. The hood and rear hatch encompass the body; the tail lights are three-dimensionally molded and present an unmistakable design, day or night.

The interior is trademark Audi, and can be customized with numerous details to tailor the car to the customer's personal tastes. Audi's latest model has a broad portfolio of advanced technologies on board; its infotainment system sets new standards in the segment.

Customers can choose from Audi's TFSI engines or TDI diesels.