AUTO INDUSTRY NEWS

Beijing 2014: Honda unveils Concept B Hybrid to the world

Beijing 2014: Honda unveils Concept B Hybrid to the world image

Text: Eric Tipan / Photos: Honda | posted April 22, 2014 12:59

Honda to introduce mass-production model based on it in two years.

Honda hosted the world premiere of the Concept B Hybrid at the Beijing International Automobile Exhibition.  This 5-door hatchback was developed specifically for the Chinese market and possesses ‘an advanced and cool-looking exterior design.’

Honda is planning to capitalize on the popularity of the compact hatchback design amongst the Chinese youth by bringing in a model patterned after the Honda Concept B Hybrid that will be available at the dealerships across China by 2016.

"We continue to promote our local product development and production in order to quickly deliver our latest technologies and new-value products that are most suitable for our customers in China. With our latest environmental technologies including hybrids, Honda will strive to become No.1 in complying with Chinese CAFE regulations, which are the toughest in the world, and offer a new lifestyle for Chinese customers," said Takanobu Ito, President & CEO of Honda Motor Co., Ltd.