Campershells launches new identity and website

Campershells launches new identity and website image

Text: / Photos: | posted June 09, 2005 00:00

Since 1978, the Campershells logo was prominently displayed in all the canopies the company has manufactured and installed. You can see this familiar logo on the back glass of the canopy and on the lower left hand corner of the sliding window just below the canopy model.

Through the years since the introduction of the Campershell canopy, the market has become dynamic. Stiff competition, dwindling market, aggressive advertising and marketing strategies played an important role for consumer brand loyalty.

With the changing times, Campershells changes its logo to project a streamlined and aerodynamic design, with a chrome finish exuding excellent workmanship and design.

In line with its new corporate identity and marketing strategy, Campershells launches its new and improved website featuring its new and current premium products lines for pick-up trucks and SUVs.

The Campershells product line can be seen on display online at or their showroom at 97 Banawe Street, Quezon City.