AUTO INDUSTRY NEWS

Chery to re-establish brand in the Philippines

Chery to re-establish brand in the Philippines image

Text: / Photos: | posted October 14, 2009 11:34

Sets new business plan and direction for 2010

Iseway Motors Philippines, Inc. (IMPI), the exclusive distributor of Chery automobiles in country, and its nationwide Chery dealership network got together for its First National Dealers' Convention. Held at the Dusit Hotel, last October 3, the convention solidified the commitment and cooperation between the distributor and its dealers across the Philippines.

The convention also introduced the company's new management team and presented a concrete business plan setting the directions for 2010 including the programs and actions of the company. Convention highlights included the introduction of several new models in the passenger car and light commercial vehicle segments, the presentation of the innovative 4th quarter financing promotion called "Chery Vision" as well as an interactive exchange of ideas from dealers.