AUTO INDUSTRY NEWS

Datsun GO+ becomes 2nd car in iconic brand's return

Datsun GO+ becomes 2nd car in iconic brand's return image

Text: / Photos: Datsun Press | posted September 27, 2013 11:28

The Datsun GO+ aims to create a segment for low-priced MPVs

Following Datsun’s intent for a reboot and announcement in September 9, the brand has launched the Datsun G0+ in Indonesia on September 17. The new Datsun MPV becomes the 2nd car to be released under the revived brand. In July, Datsun has already expressed its return to the automotive industry with the 2014 Datsun GO that will be introduced to Indonesia in 2014.

The Datsun GO+ is intended to create a new segment in Indonesia with its 3-row seating layout and price under 100 million rupiah (about Php 376,000). The GO+ is equipped with a 1.2 liter engine paired with a 5-speed manual transmission. This combination is meant to make the car fuel efficient but capable of a good acceleration and agility. Its compact body measures 3,995 mm long, 1,635 mm wide, and 1,485 tall with a wheelbase of 2,450 mm.

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As for production, the Datsun GO+ will be produced at the Nissan Motor plant in Purwakarta, Indonesia alongside with the 5-door hatchback Datsun GO. The vehicle will also be offered with the Datsun Mobile Docking Station as a practical solution for integrating smart phones into the car.

The brand aims to account for up to 50% of the total Nissan sales in Indonesia by 2016. The introduction of the two models should contribute to the country’s continued motorization and its governement’s effort to boost the production of domestic vehicles. The new Datsuns will go on sale by 2014.

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"With the return of the Datsun brand, we are changing mobility. And we're ensuring greater access to the pride, independence and opportunities that car ownership provides. It's exciting to know that, for many Indonesians, the first new car they buy will be a Datsun," said Carlos Ghosn, Nissan Motor Co., Ltd. President and CEO.

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