AUTO INDUSTRY NEWS

Detroit 2011: Dodge Dart to make revival debut

Detroit 2011: Dodge Dart to make revival debut image

Text: Vince Pornelos / Photos: Dodge Press | posted December 14, 2011 12:45

Revealing a revival

The Tokyo Motor Show is done, and now its time for car enthusiasts around the world to look forward to the next major motor show: January's North American International Auto Show in Detroit.

The Chrysler Group is one of the first to preview what they've come up with for next year, and its a bit of a throwback to yesteryear as Dodge will be revealing the all new Dodge Dart, reviving one of the brand's old nameplates.

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The Dart has a special place within the Dodge automotive family. It was available beginning in 1960 in North America, becoming a popular compact from 1963 to 1976. The new 2013 Dart will be the first Chrysler Group vehicle based on Fiat architecture, more specifically from the Alfa Romeo Giulietta.

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The 2013 model marks the brand’s re-entry into the compact sedan segment, offering modern, unmistakable Dodge design. Its state-of-the-art architecture (with an industry-leading 68% of the body composed of high-strength steel), results in a very strong and rigid structure.

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MultiAir technology delivers optimum combustion at any speed under all driving conditions by allowing direct and dynamic control of air intake and combustion. Dodge claims a 15% increase in low engine rpm torque, a 7.5% improvement in fuel efficiency and a 10% reduction in C02 emissions.

More details will be available on the Dodge Dart as the NAIAS nears.