AUTO INDUSTRY NEWS

Hyundai set to unveil the new i-flow concept in Geneva

Hyundai set to unveil the new i-flow concept in Geneva image

Text: / Photos: Hyundai Press | posted February 15, 2010 08:00

The Evolution Continues

An all-new concept car is set to catch the 'i' of visitors to the Geneva Motor Show next month. Hyundai has chosen the event to reveal the i-flow, a stylish saloon that previews the look of its new D-segment contender.

Styled at the company's European design headquarters in Rüsselsheim, Germany, i-flow is expected to attract much attention, thanks to its striking appearance the latest product of the company's evocative new form language, 'fluidic sculpture'. The name i-flow reflects the exceptionally aerodynamic shape and the flowing lines of the concept car's eye-catching styling, and retains the 'i' prefix of Hyundai's established nomenclature.

The i-flow incorporates numerous new technologies from chemical company BASF, ranging from innovative lightweight materials to solar cells, to assist in reducing weight and improving energy efficiency.