Isuzu Debuts All-New 2012 D-Max in Thailand

Isuzu Debuts All-New 2012 D-Max in Thailand image

Text: / Photos: Isuzu Press | posted October 03, 2011 16:56

Announces new subsidiary and production facility investment

Isuzu revealed the new generation D-Max pickup over the weekend to the Thailand market. The new D-Max like its predecessor is jointly developed with the Chevrolet Colorado. The new 1-ton pickup truck from Isuzu features a completely redesigned exterior, and a more modern and roomier interior.

Ddi Engine

Under the hood, Isuzu will retain its powertrains for the D-max although several improvements have been done including Euro-5 compatibility, improved common-rail direct injection system, and variable geometry turbochargers. The new engine will bear a Ddi monicker, three engine options will be available, the standard turbo 2.5-liter engine 116hp/280Nm, and the VGT-equipped models 2.5-liter 136hp/320Nm and 3.0-liter 177hp/380Nm. They will be mated to either a 5-speed manual transmission or a newly developed 5-speed automatic transmission, a significant upgrade to match the ones offered by its competitors.

New Interior

The new D-Max will sit on Isuzu's new "iGrip"platform which is said to sit on a stiffer chassis, improving handling and ride comfort. The new D-Max will also be the first 1-ton pickup to offer active safety features like brake assist, traction control and vehicle stability system.

International Pick-up Truck Hub

After moving its pickup truck engineering operations to Thailand in April of last year as part of its realignment strategy, Isuzu Motors Limited (Isuzu) has decided to make Isuzu Motors International Operations Thailand (IMIT) its consolidated subsidiary for its operational base for the global pickup export business. Isuzu plans to consolidate and rationalize the export and after-sale service operations of the pickup trucks, which have been conducted both in Japan and Thailand, and also promote product proposals specializing in the pickup trucks and strengthen functions of service parts supply.

New Assembly Plant Investment

Isuzu has also announced a 18-Billion Yen investment for a new production facility to provide additional production capacity to the Isuzu Motors Co., (Thailand) Ltd. (IMCT) plant at Gateway City Industrial Estate. The new plant will have modern painting facilities, 2000-ton servo press facilities and assembly/inspection lines. The new plant is said to commence operations in autumn of next year.

The new investment will increase the pickup truck production capacities of IMCT both in Samrong and Gateway plants to 400,000 units annually.