AUTO INDUSTRY NEWS

Isuzu launches 2012 D-MAX and Crosswind

Isuzu launches 2012 D-MAX and Crosswind image

Text: / Photos: | posted November 12, 2011 13:38

Ready for the new challenges

Isuzu Philippines Corporation has just launched the latest versions of their vehicles with the new 2012 D-MAX and the Crosswind.

A recent recipient of the "Best On-Board Entertainment" trophy in the pickup category of the 2011 Auto Focus People's Choice Awards, the 2012 D-MAX further proves that when it comes to versatility and dependability, "The Possibilities are Endless," which is its marketing catchphrase for the year.

For the 2012 model year, Isuzu has designated the 4x4 D-MAX LS as the "Radikal" variant. It features a color-keyed bumper over-rider up front, a genuine Isuzu bedliner at the back, and the distinctive "Radikal" badge on the sheet metal.

The cosmetic and functional upgrades complement the D-MAX's proven standard equipment: the powerful 3.0-liter 4JJ1-TC iTEQ common-rail diesel engine, the tough ladder-type chassis, comfortable Flex-Ride suspension system, and a 2-DIN audio-video head unit with a navigation-ready system.

"The continued sales and critical success of the D-MAX is proof of its world-class quality," says IPC President Ryoji Yamazaki. "This is the result of our sensitivity to the unique requirements of the Philippine pickup market. The 2012 model is designed to preserve the D-MAX's lofty stature in its highly competitive segment."

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On the other hand, the Crosswind, one of the country's best selling AUVs and having just come from winning the AUV of the Year as per the 2011 Auto Focus People's Choice Awards, gets several new upgrades for the 2012 model year. The Sportivo variant gets a new entertainment system, more cargo capacity and a fresh new look. As a dealer option, customers can avail of the Sportivo with satellite navigation and accessories like a roof rack for extra cargo.

Other features of the new Crosswind line include the brigther projector-type headlamps, new side mirrors with turn signals and fold with the touch of a button (Sportivo and XUV). The Sportivo also has a reverse sensor and camera for enhanced safety when backing up, an SUV-type rear bumper step with a new tail-pipe finisher (also for the XUV), as well as bigger and more rugged 235/70 R15 all-terrain tires (also for the XUV).

"The Crosswind has always had a reputation for being the best value-for-money vehicle in its class," says IPC President Ryoji Yamazaki. "With this latest addition of new features, the award-winning Crosswind becomes an even better proposition for those who are looking for a reliable and capable vehicle that will serve them well for many years to come."