Isuzu PH sales up 59.7% in 2015

Isuzu PH sales up 59.7% in 2015 image

Text: / Photos: Isuzu PH | posted January 25, 2016 12:06

Isuzu PH sold 22,581 units last year

Isuzu Philippines Corporation (IPC) sold more than 22,000 units last year, more than 50-percent of the company's 2014 sales figure.

Based on the report submitted to the Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI) and Truck Manufacturers’ Association (TMA), IPC has sold a total of 22,581 units from January to December last year, reflecting a 59.7-percent rise.

On a month-on-month comparison, IPC showed 59-percent surge in sales after selling 2,365 units in December 2015 as compared to the 1,490 units for the same month the previous year.

IPC's positive 2015 sales performance was led by the mu-X which sold 10,900 units for the whole year. The company claims that the remarkable numbers are equivalent to a 432-percent increase in their sales from the 2,048 units sold for the same duration in 2014.

For December 2015 alone, IPC sold 1,357 units of the mu-X, showing a 170-percent climb from the 502 units that were sold for the same month in the previous year.

Providing additional boost for IPC is the excellent sale of its Truck units. For 2015, its Category III light-duty trucks sold 2,920 units, 24-percent higher than the 2,358 units sold in 2014. IPC also sold 1,269 units of its Category IV medium-duty trucks and 280 units of Category V heavy-duty trucks which is a 36- and 200-percent increase respectively from the previous year.

The impressive 2015 sales effort from its SUV and Truck models buffered the steady sales effort from their Isuzu Crosswind AUV and Isuzu D-MAX pick-up. Last year, the Crosswind had 4,096 units sold, which a slim 17-percent decline over the 4,908 units tallied in 2014. While the D-MAX sold only 3,116 units compared with the 3,803 units in 2014.