AUTO INDUSTRY NEWS

Kia implements Global Space Identity in 3 PH dealerships

Kia implements Global Space Identity in 3 PH dealerships image

Text: / Photos: Kia | posted August 01, 2014 17:46

Will follow Kia's global standards

Columbian Autocar Corporation (CAC), the exclusive distributor of Kia Motors in the Philippines, has recently upgraded 3 of its dealerships with its Global Space Identity (GSI) that encompasses the Korean automaker’s global standard.

GSI showrooms have visual aesthetics that is standard to Kia Motors dealerships all over the world.

The 3 dealerships that were given the GSI treatment are the Marcos-Highway branch loacted at 332 Brgy. San Isidro, Cainta Rizal, the Pasay branch located at 2316 Aurora Boulevard, Pasay City and the Qurino branch located at 1170-80 Pres. Quirino Ave. Extension, Paco, Manila. The dealerships are owned and managed by the Autocirculo Corporation and is headed by its leader Augusto “Butch” Chavez Camacho.

“We are firm believers in what CAC and Kia are striving to realise for the country’s automotive industry. Our customers deserve quality innovations, excellent service, and reliability on the road and Autocirculo, through our Kia dealerships, vow to consistently meet these expectations”, said Augusto “Butch” Chavez Camacho, Autocirculo President.

Each dealership that follows the GSI design presents itself with a cube-shaped façade with a chrome Kia logo, along with a LED light display. The door and pylons are also adorned with the Kia logo as well. Inside each dealership, secondary elements such as specification stands, consultation tables, brochure stands, accessory stands, floor and ceiling designs completes the GSI look of the Kia dealerships.

According to Kia, the GSI standard made by the company is aimed at being the gauge of how dealerships should look and cater to customers. “To achieve the vibrant and premium aesthetic that GSI showrooms warrant.”