Sheer (Virtual) Driving Pleasure
Always wanted to have fun driving that new BMW but can't really afford it yet? Well, perhaps the new online racing game with BMW as an exclusive launch partner might give you a taste of what it's like to race these cars.
Auto Club Revolution , the new online racing game and car community for PC, sports a good variety of BMWs with the BMW 1 Series M Coupé, the BMW 135i, the BMW M3 Coupé, the BMW M5 and the BMW Z4 M Coupé.
BMW says they were quite involved in the early stages of the game's development. Eutechnyx, the developer of the software, says that Auto Club Revolution is not just a classic racing game with real-world tracks and realistically-detailed models, but is also designed to become an established forum for motorsports fanatics, automobile manufacturers and car enthusiasts.
There will also be an exclusive “BMW Experience” for BMW fans: a specially-designed game experience which includes a specially designed race track, where players will be able to demonstrate their driving skill just with the BMW 1 Series M Coupé. Once they have successfully completed this BMW challenge, players can transfer the BMW 1 Series M Coupé to the main game for free, and set new track records by themselves or with friends.
“Our customers are tech-savvy and love to be able to put their dream car together the way they want,” commented Andreas-Christoph Hofmann, Vice President Brand Communication BMW, Marketing services BMW Group. “Auto Club Revolution has the possibility to make our models accessible to a large number of car enthusiasts. It was extremely important to us that our models be portrayed realistically. In Eutechnyx we found a partner who shares our highest quality standards.”
“It is always a real challenge to build a vehicle’s distinctive handling accurately in a game – generating the models from CAD data is just not enough,” said Doug Wolff, Auto Club Revolution Team Lead. “To reproduce the handling of the BMW 1 Series M Coupé in Auto Club Revolution in an authentic manner, we first took it out on the real racetrack. That is the only way to know exactly how the car corners, for example,”
The BMW Experience is now online and can be accessed by logging on to http://bmw.autoclubrevolution.com. All that is required to play the game is a PC with an internet connection.