AUTO INDUSTRY NEWS

Report: Chevrolet cannot use Bolt monicker for upcoming EV

Report: Chevrolet cannot use Bolt monicker for upcoming EV image

Text: Marcus De Guzman / Photos: Chevrolet | posted June 01, 2015 12:10

Chevy's application in registering the Bolt name is suspended due to earlier filed trademarks

Chevrolet's upcoming all-electric vehicle Bolt may have to use a different name as the United States Patent and Trademark Office (USTPO) recently denied the automaker's bid to that monicker.

Originally, Chevrolet planned to use a different nameplate for the production version of the Bolt EV concept but ultimately decided to just use the Bolt through and through. However, USTPO did not allow the American automaker to use the name since Yamaha had already trademarked it back in August 2012 for their motorcycles and other essential components.

Both Yamaha and Chevrolet parent company General Motors however have come to an agreement that will allow Chevrolet to use the Bolt name. But aftermarket truck cab maker Bolt Custom Trucks from Indiana also applied for its Bolt name to be trademarked.

The Chevrolet Bolt EV concept

With this, USTPO had to suspend the automaker's application “until the earlier-filed referenced application(s) is either registered or abandoned,”.

The Chevrolet Bolt EV concept was originally unveiled during the 2015 North American International Show and is the company's take in making an affordable, long-range all-electric car.

Expected to be sold in the USA and in other key global markets, the production version of the concept is slated to arrive sometime in 2016 with a price tag of around $30,000 (about PhP 1.34 million) along with a maximum range of 321 km.

Source: Autoguide and USTPO