The 2nd Manila International Auto Show

The 2nd Manila International Auto Show image

Text: / Photos: | posted March 28, 2006 00:00

Get ready to step on the gas as the Philippines' biggest motor show is back! The Manila International Auto Show (previously known as The Manila International Motor Show) is set once again to provide an annual venue for car buyers and enthusiasts alike to take a closer look at the latest models and significant concepts from the country's premiere auto makers.

The show will open on April 6 and will run until April 9, from 10 am to 10 pm at the World Trade Center, Roxas Boulevard, Pasay City. This year marks a much larger show with a strategic alliance with the Chamber of Automotive Manufacturers of the Philippines (CAMPI), which presents the show as their annual showcase of what's new and what's important in the industry. There's much more to do with these major exhibitors: Audi, BMW, Chevrolet, Chrysler, Dodge, Ferrari, Ford, Honda, Hyundai, Isuzu, Jaguar, Jeep, Kia, Maserati, Mazda, Mercedes-Benz, Mitsubishi, Nissan, Peugeot, Porsche, Toyota and Volvo. Aside from static displays, numerous test drives will available.

To whet the car enthusiast's appetite, several car launches are being floated as possible Manila International Auto Show firsts. The biggest news has got to be from Honda-with their all-new 8th generation Civic. Jeep will make its Philippine return with the Commander, which will debut with the all-new Chrysler Pacifica luxury wagon, both exclusively distributed by CATS Motors. Toyota is expected to go all-out luxury with their all-new Previa. Nissan Motor Philippines plans to take a slice of the premium SUV market with their 265 horsepower Murano. Kia Motors will introduce the all-new Rio sedan and hatchback. Hyundai will introduce their all-new Santa Fe SUV.

The exhibitors want to outdo their own displays last year and for the first time, announced an amazing array of concept and never-before seen road cars. Mitsubishi Motor Philippines will proudly display their rally heritage with the Dakar-winning Pajero Evolution plus the Lancer Evolution IX MR and the Eclipse 3.8 V6. Ford Group Philippines will flex their compact car muscle with their 225 horsepower Focus ST and Focus DuraTorq diesel. Mercedes-Benz will preview the future of motoring with demos of the F-Cell hydrogen-powered fuel cell car, as Isuzu demonstrates its Elf Hybrid truck. Toyota's TF105 Formula One racecar will represent the company's motorsports ambitions. The evocative 550-hp MOTUL GT-40 will certainly be another crowd drawer.

Manila International Auto Show will also unveil a new air conditioned tent adjacent to the main hall that will house the most impressive show cars from the likes of Rota, Eibach, Michelin, A-toy, Concept One, Makna, Thule and Xenon Bulbs. BPI Credit Cards will hold its first ever Auto Madness installment promo during the show. Total will showcase its fuels and lubricants and will be giving away thousands of pesos in free fuel every day of the show.

Great deals and promos await those who decide to purchase new cars and car accessories during the show. The overall footprint of the Manila International Auto Show has grown to more than 10,000 square-meters. This will surely draw more people than the already record-breaking 70,000 visitors last year.

Continuing a tradition, The Manila International Auto Show will be the site for the public unveiling of the 2005 Car of the Year. The award, given by Car Awards Group (CAGI), is composed of more than 40 media personalities from 25 different publications and outfits.

With so much new to offer, the 2nd Manila International Auto Show will be the most talked about motoring event of the year and will be industry's biggest annual show. Mark your calendars and prepare to drive the future of motoring.