AUTO INDUSTRY NEWS

Toyota launches all-new Prius C

Toyota launches all-new Prius C image

Text: Vince Pornelos / Photos: Dean Ang, Toyota Press | posted January 24, 2012 11:20

More efficient, more affordable.

Last Friday at Sofitel, Toyota Motors Philippines Corporation revealed their next hybrid vehicle with the launch of the all new Toyota Prius C.

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Known as Aqua in the Japanese market, the new Prius C combines the dimensions of smaller hatchbacks like the Toyota Yaris with the efficiency and practicality of the Prius's Hybrid Synergy Drive. The engine is a 1.5 liter twin cam, Atkinson Cycle four cylinder with VVT-i while a new inverter, motor and battery take care of the rest of the drivetrain. Toyota projects that the Aqua can achieve a fuel efficiency of 35.4 kilometers per liter under the JC08 test cycle.

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The Prius C is Toyota's latest effort to make tomorrow's hybrid technologies more affordable for today's customers. The Prius C comes in 2 main variants with the Standard spec and Full Option spec. The Standard Prius C is priced at PhP 1,475,000 while the Full Option is priced at PhP 1,525,000. For the White Pearl special color, customers can add PhP 20,000 to the list price.

engine bay

There was an important debut for Toyota, as the brand revealed their next generation compact hatchback the Toyota Aqua, which is the Japanese market name for the Toyota Prius C. The new Aqua is the result of combining the dimensions of smaller hatchbacks like the Toyota Yaris with the efficiency and practicality of the Prius's Hybrid Synergy Drive. The engine is a 1.5 liter twin cam four cylinder with VVT-i while a new inverter, motor and battery take care of the rest of the drivetrain. Toyota projects that the Aqua can achieve a fuel efficiency of 35.4 kilometers per liter under the JC08 test cycle.