AUTO INDUSTRY NEWS

Toyota USA reveals 2015 Prius Persona Series

Toyota USA reveals 2015 Prius Persona Series image

Text: / Photos: Toyota | posted August 01, 2014 09:28

Will go on sale in September

Toyota USA revealed the 2015 Prius Persona Series special edition with exterior and interior options.

The Japanese automaker says the 2015 Prius Persona Series special edition model "adds exterior changes...to create a distinct visual package." The vehicle comes with a premium heated power mirrors infused with signal indicators.

The rear of the 2015 Toyota Prius Persona Series

It is also equipped with an 17-inch alloy wheels with dark mettalic finish. The rear of the vehicle has a "Persona Series" badge to differentiate the model.

The special edition vehicle will be available in two exterior colors, "Blizzard Pearl" and "Absolutely Red."

The interior of the 2015 Toyota Prius Persona Series

Inside, the 2015 Prius Persona has black SofTex upholstery with gray stitching. The steering wheel is also incorporated with SofTex material and includes a dark chrome bezel.

The 2015 Toyota Prius Persona Series special edition will go on sale in September and the vehicle is priced at USD 26,985 (around PHP 1.3 million). The automaker says the "Blizzard Pearl" exterior paint finish has an additional charge of USD 395 (about PHP 17,150).

The powertrain details of the 2015 Toyota Prius Persona Series special edition has not been released by the automaker. But it will likely retain the standard Prius powertrain.