Text: Brent Co / Photos: Brent Co | posted December 03, 2013 16:21
30th anniversary event for year-end Thai auto show
The year-end scheduled Thailand International Motor Expo is one two annual motor shows in the ‘Land of Smiles’. This year’s event runs from November 28 until December 10 at the IMPACT Exhibition Center in Muangthong Thani, Bangkok. Like most of the international motor shows this year, organizers chose the theme ‘Innovative Energies’ which represents world-changing vehicles for sustainable motoring coincides with the show’s 30th anniversary.
Highlighting the event this year are concept cars from different manufacturers which represent sustainable motoring and tomorrow’s technologies.
The show held the ASEAN debut of the Honda NSX Concept, the Japanese automaker’s upcoming hybrid sports car which recently made an appearance at the 2013 Tokyo Motor Show.
The MG Icon concept SUV also drew significant attention with its retro styling, metallic red paintjob and funky LED lighting. The vehicle made its first appearance at the Beijing Motor Show last year. The concept was developed by the design team headed by British director Anthony Williams-Kenny.
Hyundai showed off their HND-6 mid-size FCEV (fuel cell electric vehicle) concept sports sedan. Mercedes-Benz displayed the GLA-Concept, an upcoming compact SUV based on the German carmaker’s ‘MFA’ small car platform. Nissan displayed the Friend-ME concept, a hybrid car which integrates communication technologies such as social networking for vehicle occupants.
The show hosted the world premiere of the Suzuki A:Wind concept, the next-generation a-segment challenger for the Japanese automaker. The model aims to compete in the eco-car segment in Thailand and Indonesia which enjoy preferential tax incentives.
Bentley debuted the new Flying Spur. BMW debuted the 4-series coupe, and new X5. Chevrolet displayed the SS performance sedan, a rebadged Holden VF performance sedan developed in Australia as a possible preview of things to come. Ford took the opportunity to highlight its display with the recently debuted Fiesta Ecoboost and EcoSport compact crossover. Isuzu made a grand display o the just-launched MU-X SUV, which is built on a shared platform with the Chevrolet Trailblazer. Nissan displayed the just-debuted Juke compact crossover and Teana midsize sedan.
Thai wheel giant Lenso Wheels celebrated their 20th anniversary at the show with a grand display of its wheel lineup, demo vehicles. The display included a Rolls-Royce Ghost, a widebody R230 Mercedes-Benz SL500, Toyota 86 Rocket Bunny, Isuzu D-Max tuner pickup truck, Honda S2000, Mazda RX-8, and Nissan 370Z. The anniversary display also featured timeline of the company’s many milestones including the S7 wheel, which was used in the film ‘The Fast and the Furious’, starring Paul Walker, who unfortunately passed away over the weekend in a horrific car crash.
Aftermarket parts and service providers showcased their latest products and held promotions to encourage buyers to make their year-end purchases at the show. Mobile entertainment giants came in full force with their creatively styled vehicle installations to wow showgoers. The Motor Sport Zone of the expo featured performance-tuned and styled cars from Bangkok’s top aftermarket companies to attract the young tuning and motorsport-inclined enthusiasts.
Despite the current political situation in Bangkok, show organizers are still expecting more than 1,000,000 attendees to this year’s event.