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Chevron and Jollibee launch the Caltex Happyplus promo

Chevron and Jollibee launch the Caltex Happyplus promo image

Text: / Photos: | posted May 16, 2014 18:05

The more you gas up at Caltex, the more free food products

Last May 15, Chevron Philippines Inc. and Jolibee Foods Corporation launched the Caltex Happyplüs rewards promo at the Makati Shangri-La Hotel.

The Happyplüs rewards promo is a partnership of Chevron Philippines Inc. (CPI) and Jollibee Foods Corporation (JFC) which intends to provide customers with fuel and food rewards.

“The Happyplüs loyalty program between Chevron and JFC brings our markets and customers together. We are honored to partner with a well-loved Filipino brand that shares Chevron’s core values of people, partnerships, and performance. JFC’s market leadership combined with Caltex quality fuel and lubricants create a synergy that motorists and consumers will find compelling,” said Chevron Philippines Inc., Country Chairman, Peter Morris.       

Using a Happyplüs card, you can earn happypoints on your fuel purchases from over 500 Caltex stations nationwide. For every PhP 100 worth of Caltex fuel you will get one happypoint that is equal to PhP 1.

The accumulated happypoints can be redeemed for food products in any participating Jollibee, Chowking, Greenwich and Red Ribbon outlets nationwide.

A happypoint can also be acquired for every PhP 50 food purchase in Jollibee, Chowking, Greenwich and Red Ribbon stores.

Fuel purchases made via cash, credit, debit, StarCard or StarCash are also qualified to earn happypoints.

To become a happyplüs member, simply visit any Caltex stations, Jolibee, Chowking, Greenwich and Red Ribbon stores nationwide. The membership kits are available for PhP 100.

Happyplüs members can avail of this benefit up to PhP 20,000 per month of fuel purchases.

JFC Chief Operating Officer, Ernesto Tanmantiong said during the launch that this partnership will enable them to bring the joy of eating.

 “Today, it is with great pride that I share with you that together with our partnership with Chevron, we are able to give back again and expand the benefits our Happyplüs card holders can enjoy. At the end of the day, the heart of this program is [to bring the joy of eating] to our customers,” Tanmantiong said.