Suzuki launches Raider R150 Reloaded

Suzuki launches Raider R150 Reloaded image

Text: Inigo S. Roces / Photos: Suzuki | posted January 28, 2016 17:13

New bike launched at Raider R150 Summit

Suzuki Philippines launched the new Raider R150 Reloaded at its recent Raider R150 Summit, held last Jan. 10 at the World Trade Center. The new model features updated decals, petal disc brakes, a key shutter for additional security, and tubeless tires. All these are packed with the brand's 150cc DOHC 4-valve engine, with a 6-speed manual transmission to be launched this January for an SRP of PhP94,900.00.

Raiders at the World Trade Center

For the launch, Suzuki staged a grand gathering of Suzuki riders to celebrate over 13 years of the Raider breed, called the Suzuki Raider R150 Summit. The event gathered 2,800 riders, from 45 clubs from different parts of country (from Ilocos to Koronadal). The event featured a custom bike show and competition, parts and accessories booths, awarding, and the unveiling of a new Raider R150.  Suzuki also raffled off two Raider R150 Reloaded motorcycles to two lucky participants.

The event kicked off with a drone shot of all riders in attendance on the front parking of the APEC Summit 2015 venue. It was then followed by a ribbon cutting ceremony, spearheaded by Suzuki Philippines President, Hiroshi Suzuki, assisted by the brand’s Motorcycle Division Sales and Marketing General Manager, Jun Bulot; Marketing Manager, Monch Bontogon; and Assistant National Sales Manager Mitsunori Shiraishi.

Raider Summit

Inside, Team Suzuki prepared a modern club party set-up with informative displays of the Raider R150’s evolution from its first inception to its many updates and new model lines. At the center was a Raider R150 Custom Bike Contest, with 28 entries spanning Concept, Custom and Racing categories. Besides the top three awards, special Media’s Choice, Rider’s Choice, Best Chrome and Best Paint were also given.

Suzuki also staged special contests to the Raider Club members, handing out awards for Biker Babe, Best Rider and Couple Rider competitions. Clubs were also recognized for being the Biggest Raider Group Delegation (Club R150), Biggest Raider Chapter Delegation (Philippine Suzuki Riders Club Laguna), Farthest Delegation (Team R150 Tacloban), and Earliest Delegation (Raider R150 Owners Club NCR). The Skydrive Nation received the Biggest Delegation title with an attendance of over 300 riders. All contest winners took home cash prizes plus trophies from Suzuki.

Best Custom Bike

Besides the awards, riders were also treated to the best deals on spare parts and accessories for their Suzuki bikes from trade partners Suzuki Genuine Parts, Faito, IRC Tire, NHK Helmets, Gm, RK Racing Chain and Sprocket, Eromina Tires, Bushido, SKK Mobile, MotoActive, RCB, Spyder and Sun Cellular. Suzuki also provided free service and free motorcycle washes to the delight of the attendees.

The Raider was first introduced in 2002 as an R125 underbone, with the R150 following two years later. Since then the model has received several updates. It still retained its 150cc DOHC four-valve engine with six-speed transmission. Suzuki takes pride in its carburetor-fed engine, citing the ease with which it can be modified. The model has gone on to sell 130,000 units since its inception. The model range has also expanded to include the Raider J 110, Raider J Pro and the Raider J115 Fi.