The 2015 Mitsubishi Strada makes its much-awaited debut in the Philippines to compete in the highly competitive pickup truck segment.

Mitsubishi Motors Philippines Corporation (MMPC) says the country is the second market to offer the fifth-generation Strada after its global debut in Thailand. Manufactured at their Laemchabang facility in Thailand, the new pickup will also be exported to 150 countries in ASEAN, Oceania, Middle East, Europe, Africa, and Latin America.

MMPC says the 2015 Strada is engineered as a sport utility truck combining the functionality of a pickup truck, passenger comfort and amenities of a Sport Utility Vehicle (SUV). At first glance, you can right away notice that Mitsubishi has given the fifth-generation Strada a full makeover. The new pickup measures 5280 mm long, 1815 mm wide; 165 mm longer and 15 mm wider than its predecessor. It sits on the same 3000 mm wheelbase, with the carried over front and rear tread measuring 1520 mm and 1515 mm for optimal stability and comfort according to Mitsubishi. It also gives a minimum turning radius of 5.9 meters, a class-leading feature; a trait found commonly found in Mitsubishi vehicles.

Up front, it comes with a distinctly styled bumper, sharper-looking headlights with integrated LED daytime running lights and a chrome grill. MMPC says top of the line Strada variants are equipped with High Intensity Discharged (HID) headlights for assured night time driving visibility.

2015 Mitsubishi Strada rear

The rear of the 2015 Strada is fitted with redesigned taillights and a more prominent bumper. It also gets a larger stepboard finished in silver garnish.

2015 Mitsubishi Strada interior

Inside, the 2015 Strada features a two-tone theme of black and gray along with silver accents. The interior also has a touchscreen multimedia system that also  features tire pressure monitoring, reverse camera display and optional GPS navigation.

With their "J-Line" engineering concept, Mitsubishi was able to maximize interior space with a relatively short wheelbase; increased by 20 mm giving it 1745 mm of legroom. In addition, the seats of the vehicle use wider and longer cushions as well as backrest to provide better support to its occupants.

In terms of safety, the 2015 Strada is designed with Mitsubishi's Reinforced Impact Safety Evolution (RISE) body that reinforces the beams to absorb collision force and direct it away from the interior. It also has dual-stage front SRS Airbags and seat belt pre-tensioners that react instantaneously in the event of a frontal collision.

2015 Mitsubishi Strada engine

Powering the 2015 Strada is a 2.5-liter four in-line 16-valve DOHC Turbocharged and Intercooled Common Rail Direct Injection diesel engine that each produce 136 PS with 324 Nm of torque ( for the GL 4x2 MT; GLX 4x2 M; and GL 4x4 MT variants) and 178 PS with 400 Nm (for the GLX V 4x2 AT; GLS V 4x4 MT; and GLS Sport V 4x4 AT).

The 2015 Strada is available in nine exterior colors that includes Quartz Brown Metallic, Impulse Blue Metallic, Earth Green Metallic, Rosita Red, Virgil Gray, Sterling Silver Metallic, Polar White, Savanna White and Pyrenese Black.

Pricing for the 2015 Strada are as follows:

GL 4x2 MT  
PhP 950,000
GLX 4x2 MT 
PhP 1,058,000
GLX V 4x2 AT 
PhP 1,158,000
PhP 1,125,000
GLS V 4x4 MT PhP 1,320,000
GLS Sport V 4x4 AT PhP 1,440,000

Read about our first drive of the 2015 Mitsubishi Strada in Japan