The Japan Automobile Manufacturers Association, Inc. (JAMA) has revealed the theme for the 2015 Tokyo Motor Show. The 44th edition of the show will once again be held at the Tokyo Big Sight exhibition center on October 29 to November 8, 2015.

With the theme of “your heart will race,” the 2015 Tokyo Motor Show aims to become the top technology motor show in the world. JAMA says the 44th edition of the show is based on the concept of “technology + fantasy” by providing a venue that delivers exhilarating experiences to visitors as they discover the latest technologies.

The 2015 Tokyo Motor Show will be a comprehensive show that includes passenger cars, commercial vehicles, motorcycles, 'carrozzeria,' vehicle bodies, parts, machinery and tools, as well as automobile-related services.