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After controversial US Open, Naomi Osaka joins Nissan as brand ambassador

After controversial US Open, Naomi Osaka joins Nissan as brand ambassador image

AutoIndustriya.com / Nissan | September 17, 2018 11:12

Women's singles Grand Slam champ to appear in Nissan global promotions

Fresh from her recent US Open outing wherein she won the women’s singles Grand Slam, Naomi Osaka has just signed with Nissan to be its newest brand ambassador.

The 20-year-old pro, born in Osaka, Japan to a Haitian-American father and Japanese mother, is the first Japanese player to win a women’s singles Grand Slam. Though she moved to the U.S. when she was 3 years old, she continues to compete for Japan.

“This week has been a dream come to life, and I’m so honored to represent Japan and Nissan on the world stage,” Osaka said. “I was drawn to partner with Nissan because… the brand is always challenging expectations, and I look forward to bringing its vision for driving excitement to new audiences around the world.”

Naomi Osaka is Nissan's newest brand ambassaor

“With a combination of grit and grace, Naomi Osaka is not afraid to take on the best tennis players of our time, and win,” said Asako Hoshino, senior vice president at Nissan Motor Co., Ltd. “This is the same spirit of performance that Nissan has embodied throughout our history – exemplified most recently by the Nissan LEAF. And just like Naomi, Nissan is just getting started.”

As part of the partnership, Osaka will appear in global promotions and advertising for Nissan, and Nissan will support her activities as a tennis player, including providing Nissan vehicles at her tour destinations.

The announcement was made at Nissan’s Global Headquarters in Yokohama, marking one of Osaka’s first appearances in Japan since winning the title on Sept. 8.

Osaka turned pro in 2013 and qualified for the Women's Tennis Association tour championship at age 16, debuting at the Bank of the West Classic in Stanford, Calif. In 2016, Osaka qualified to enter her first Grand Slam tournament, the Australian Open, and made it into the third round. The same season, she also reached the third round of the French Open and the U.S. Open.