Audi keeps top spot in luxury car sales in Europe
Still on top
Audi AG Germany defended its top spot in luxury-auto sales in Europe last year as demand for premium cars increased, according to Bloomberg.
New registrations for Audi stayed on top with sales of 623,536, the European Automobile Manufacturers' Association said today. In December, Audi deliveries climbed 16 percent.
Demand for luxury vehicles in Europe plunged in 2009 as customers opted for cheaper and more fuel-efficient cars that were backed by government subsidies. In 2010, luxury-car sales benefited as buyers gained confidence in the economic outlook and companies used improved earnings to restock corporate fleets.
"The recovery of the premium segment in 2010, after the damaging effects from the incentives and a revival of the corporate fleet market, looks set to continue this year," said Philippe Barrier, an analyst at Societe Generale in Paris. "The key market in Europe is Germany. We expect a recovery there next year and that will be very important for Audi."
Audi sales increased in 2010 with the introduction of the new A7 Sportback and A1 compact. These models will be available this year in the Philippines together with the A8L and the RS5. For more information on the available models, visit Audi Philippines at 201 EDSA Mandaluyong City or call 727-0381 to 8.