10 million strong
2011 seems to be all about milestones. Mercedes just celebrated their 125th anniversary and now Audi is celebrating their own milestone after rolling out their 10 millionth car.
In early October, the ten millionth midsize Audi rolled off the assembly line: a Misano Red Audi S4 with a black and alabaster-white interior and a 333 horsepower V6 engine.
"Ten million midsize vehicles is an achievement which makes us thrilled and proud," says Frank Dreves, Board Member for Production at Audi AG. "Thanks to its sophisticated technology and excellent quality, the Audi A4 is our bestseller - winning over customers in every market since it was launched. With our strong team and our effective Audi production system, we will continue writing this success story, especially as a modified version of the Audi A4 will soon be launched."
Peter Kössler, Plant Manager in Ingolstadt, emphasizes: "The success story of the Audi A4 could not have been written here without the productivity and motivation of our Ingolstadt team. Work in Production becomes more complex all the time. We master this challenge by means of our streamlined processes and the expertise of our top team."