Honda hosted the world premiere of the Concept B Hybrid at the Beijing International Automobile Exhibition. This 5-door hatchback was developed specifically for the Chinese market and possesses ‘an advanced and cool-looking exterior design.’
Honda is planning to capitalize on the popularity of the compact hatchback design amongst the Chinese youth by bringing in a model patterned after the Honda Concept B Hybrid that will be available at the dealerships across China by 2016.
"We continue to promote our local product development and production in order to quickly deliver our latest technologies and new-value products that are most suitable for our customers in China. With our latest environmental technologies including hybrids, Honda will strive to become No.1 in complying with Chinese CAFE regulations, which are the toughest in the world, and offer a new lifestyle for Chinese customers," said Takanobu Ito, President & CEO of Honda Motor Co., Ltd.