Ford continues to be Philippine’s fastest growing automotive brand in 2013 with its August year-over-year sales rising to 44% to 826 units and year-to-date sales to 79%. As the brand continues to grow, the new Ford Ranger remains a reassuring factor and a best-seller among the Ford lineup. In August, 323 of the new pick-up trucks were sold allowing the overall year-to-date sales to reach 2,774 units.
Other Ford models that recorded increases in their sales last month includes:
- Ford Everest – 167 units sold; year-to-date sales up by 104% to 1,726 units
- Ford Explorer – 99 units sold; year-to-date sales doubled to 690 units
- Ford Focus – 76 units sold; year-to-date sales up by 79% to 677 units
- Ford Mustang – 13 units sold; 284 units sold since its launch
Moreover, the newly-launched Ford Fiesta with the 1.5L Ti-VCT engine can also boost sales with a total of 4 variants for the 5-door hatchback and 4 variants for the 4-door sedan.
Ford Philippines continues its efforts in expanding and improving its features in order to enhance its customer experience. This includes establishing more dealerships nationwide as mentioned in an earlier article.