Italian super sportscar maker, Ferrari, chose Geneva for the premiere of the company's first ever hatchback and all-wheel drive car, the FF.

The FF stands for Ferrari Four, as the new Pininfarina-designed 2 door super hatchback has four seats and four wheel drive, making it the first Ferrari to have the latter. The new four wheel drive system, the 4RM, is a proprietary drive from the Italian carmaker, and is matched with a 6.3 liter V-12 engine with 660 metric horsepower on tap, allowing Ferrari's first production shooting-brake (3-door hatch) to reach 100 km/h from a standstill in just 3.7 seconds, and top out at 335 km/h. The transmission is Ferrari's 7-speed dual clutch automatic.

The new Ferrari FF replaces the outgoing 612 Scaglietti when it enters production.