Lasting one hundred years in any industry is no easy feat; just ask Goodyear. Through the years, Goodyear has pioneered products to give drivers confidence both on- and off-road, and this year, they launched their newest tire that cater to those who favor 4x4s: the Wrangler AT SilentTrac.

Packed with the latest features of DuraWall Technology, drivers will be able to drive across all terrains with extended mileage and exceptional quietness on the road. For those who seek adventure and thrills on the beaten path, Goodyear is confident with their latest offering.

Goodyear PH unveils new Wrangler AT SilentTrac 4x4 tires image

The Wrangler AT SilentTrac follows the success of its predecessor, the AT/SA, and is designed to enhance the driver’s experience by providing rugged toughness while delivering a smooth drive. It also comes with impressive on- and off-road handling performance without the noise.

Thanks to the latest development in DuraWall Technology, the SilentTrac is able to withstand rugged off-road use by resisting cuts and tears while being versatile enough to shift between paved and rough surfaces. The improved rigid shoulder blocks and optimized tread pattern design deliver outstanding strength and reduced road noise for a quieter ride, while also resulting in excellent mileage and on- and off-road performance.

Goodyear PH unveils new Wrangler AT SilentTrac 4x4 tires image

The three hallmarks of the tires’ engineering and design benefits are all-terrain performance, quiet ride, and improved mileage. The robust traction blocks, a new tread compound, and the latest DuraWall Technology all contribute to the tires’ versatility. The thicker rubber layer under the tread was also designed to absorb vibration, thereby reducing the amount of noise heard from inside the cabin. The SilentTrac’s updated cavity shape provides an enhanced contact patch, allowing the load to be evenly distributed which then translate to extended mileage and less wear.

The Goodyear Wrangler AT SilentTrac is available in 15-inch to 18-inch sizes for SUV and pick-up truck vehicles, providing first-class on-road comfort while ensuring an intensified resistance and strength for venturing off the asphalt. Moreover, the Goodyear Wrangler AT SilentTrac comes with a Worry Free Assurance program which gives drivers peace of mind on the road with a free 24/7 Emergency Roadside Assistance including a 5-year warranty upon purchase.

Goodyear PH unveils new Wrangler AT SilentTrac 4x4 tires image

Coinciding with the Wrangler AT SilentTrac’s launch was the celebration of Goodyear’s 100th year in the Philippines. Long-term partners were acknowledged, with EDC Tyrequest Marketing bringing home a loyalty award for 85 years of partnership with Goodyear.

With off-roading becoming more popular, the Wrangler AT SilentTrac may be Goodyear’s most competitive tire yet. If their partners can last the long-haul of 85 years, then maybe Goodyear can be your tire partner and choice for the years to come years as well.