Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai cars in the Philippines, and a staunch advocate for a greener environment, is the year’s highest single donor to HARIBON Foundation’s reforestation efforts in Bgy. Cuyambay, Tanay, Rizal.

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HARI met its 2011 target to support HARIBON’s reforestation efforts through the donation and planting of 15,000 tree seedlings. One hundred and sixty volunteers from HARI, composed of employees, representatives from HARI’s Metro Manila and Laguna dealerships, and members of Team Hyundai, gladly got their hands dirty under the supervision of Ms. Christine Cenal, Head of HARIBON’s Corporate Partnerships Division, and Mr. Thaddy Martinez coordinator of HARIBON’s Road to 2020 program, who guided the group on correct tree planting techniques. The volunteers aimed to plant 33 seedlings each.

HARI covered a total of 12 hectares in three areas of Bgy. Cuyambay, which was devastated by Typhoon Ondoy in 2009.

"We celebrate our partnership with HARIBON and thank them for having given Hyundai this opportunity to serve our country in an enduring way," said HARI President and CEO Ma. Fe Perez-Agudo.