Isuzu Philippines Corporation (IPC) recorded its highest result in November with 2,572 units sold, according to the latest data released by the Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI) and the Truck Manufacturers Association (TMA)
With this, the automaker achieved a 36.7-percent increase in sales compared to last year.
“Isuzu Philippines’ consistent performance month after month this year can be credited in part to the release of upgraded models, which keep market interest high, and to innovative and exciting promotional activities that communicate to consumers the merits and advantages offered by the Isuzu brand. Of course, the support of our dealership network is also a key factor in this sustained growth. We at IPC are optimistic at finishing 2016 on a very positive note,” said Hajime Koso, IPC president.
The same data put the country’s automotive industry sales for November at 32,966 vehicles resulting to a 22.2-percent growth if compared during the same month last year.
From January to November, CAMPI and TMA members moved 325,468 units, recording a 24.3-percent increase over the same 11-month duration in 2015.
In addition, continuing to lift IPC’s result in November is the brand's benchmark, the Isuzu mu-X SUV with 1,165 units delivered, which is more than double the units sold by the Crosswind AUV (388 units) and D-MAX pickup (346 units) combined.
The figures put sales of brand's light commercial vehicle segment in November at 1,899 units, which is a 38.3-percent jump from the same month last year. Meanwhile, the Isuzu's light-, medium- and heavy-duty trucks, along with buses, delivered a total of 673 units for the month, resulting to a 32.5-percent increase compared in November 2015.
Isuzu’s N-Series light-duty trucks retained to be the brand's commercial vehicle segment leader with 577 units sold in November, which is also the highest it has recorded this year.
From January to November this year IPC has seen a 20.7-percent spike in sales, with total deliveries of 24,396 units for 2016 versus 20,216 units for the same 11 months in 2015.