This year, De Tomaso will be celebrating its 60th anniversary. To mark the occasion, the legendary Italian automaker will be staging a comeback to the automotive world and debuting a new car at the 2019 Goodwood Festival of Speed later this July.
Never heard of the brand? Well, De Tomaso is most famously known for building the iconic Pantera supercar back in the day. It was a mid-engined supercar powered by a Ford V8 and was in production for some 20 years. Due to the Pantera’s popularity, it has even been re-imagined as a modern-day supercar by Ares Design.
However, in more recent years the company has had it rough; undergoing liquidation, before being listed for sale after failed resurrection attempts. It was only in 2014 did things start going again when the rights to the company were bought by Ideal Team Ventures (ITV), the company behind the Apollo Intensa Emozione hypercar.
For now, there are still no details regarding the upcoming model. De Tomaso only said that the new model will be called Project P. Furthermore, the car will be co-developed with ‘world-renowned technical partners’, meaning the guys who developed the Apollo. It will also be the first new automobile since the company’s founder Alejandro De Tomaso passed away in 2003.
Together with the new car, De Tomaso has also revealed an updated logo. It still features the same blue and white color combination of the past as a nod to the flag of Argentina. However, the style of the ‘T’ has been redesigned to give it a more modern look.
For now, we still don’t know what form Project P will take on – a ‘tame’ everyday supercar or an extreme hypercar like the Apollo. But, we will find out on July 4th at the Goodwood Festival of Speed.