Kia is indeed serious about making an all-new crossover. To signify their intention, the company officially took the wraps off the SP Concept at the 2018 Auto Expo India. First teased by the company a few days ago, the new crossover concept serves to preview an all-new model that will join the company’s lineup in its latest market, India.

According to the automaker, the SP Concept takes inspiration from Indian heritage and comes with advanced technologies. The exterior features a bold and futuristic design specifically aimed for young car buyers. Thanks to a wide stance, long hood and semi-floating roofline, the SP Concept gives off a sporty and youthful vibe. 

Perhaps the most prominent feature on the SP Concept is its aggressively-designed front fascia. Unlike production models, the concept comes with an evolutionary redesign of the ‘tiger-nose’ grill that is marginally bigger and has more flair. It also borrows some styling cues from the Stonic thanks to the placement of the headlights and unique LED daytime running lights give the concept its eye-catching face.

Further giving the concept a sense of sportiness and ruggedness come courtesy of the large five-spoke alloy wheels wrapped in thick tires, plastic wheel lip moldings, stylish front and rear bumpers, and the distinct character lines.

Kia looks at the future of crossovers with SP Concept

Images of the concept’s interior are not yet available but the company did say that it has an ergonomic, trendy and ‘sensually’ designed interior. It will also feature high-tech elements although we’re not sure as to what those ‘elements’ are exactly. Our best guess is that will come with digital displays, a touchscreen infotainment, wireless connectivity and the like. 

“Over the last few years, SUVs have become the vehicle-of-choice among Indian buyers.  Combining the comfort and space of a sedan with the ability to tackle all kinds of terrain, we intend to storm the market with an SUV that will set new parameters in motoring. It’s still a concept – so it’s a little bit exaggerated – but the actual production car will be very close to what you see here at AutoExpo 2018,” said Peter Schreyer, Chief Design Officer at Kia Motors Corporation.

There is no word yet as to when the SP Concept will hit production but the company plans to have it built in India following a $1.1 billion investment for a new factory in the country. Kia plans to include the SP Concept on its lineup for India which will include such models like the Picanto, Rio, Stonic, Sorento, Sportage, Grand Carnival and Niro Hybrid.

Kia will officially begin retail sales in India in Q2 of 2019.