Columbian Autocar Corporation (CAC), the exclusive distributor of Kia Motors in the Philippines, gave young drivers' dreams the "green light" yesterday at Kia Global City in Fort Bonifacio, Taguig with the formal launch of the all-new Kia Picanto.

The new Picanto was designed specifically for the first-time car buyer with every detail and  specification geared to suit the entry level car shopper. Introduced as "My Best Pic," the new sub-compact is poised to give provide great value to intelligent, street-savvy young people set to buy their first, brand-new cars.

The new Kia Picanto breaks out an entirely new look, with its diminutive charms are enhanced by trendy, European-inspired style elements.  The dynamic new look is matched with an exciting drive provided by the new Kia Picanto's 1.0 liter, in-line, 3-cylinder Kappa MPI engine.  The newengine produces 69 PS of power and low CO2 emission levels.

The launch night at the Kia Global City gave members of the motoring media a first impression of the new Kia Picanto, with sample units of the new sub-compact for the media representatives to inspect up close. Live musical entertainment was provided by Diane Elise and enthusiastic addresses were delivered by CAC's top executives. Pricing for the new 2011 Kia Picanto is set at Php545,000 for the manual transmission variant, while the automatic transmission variant will retail for Php599,000.

Interested parties may inquire about the all new Picanto by logging on the Kia Picanto microsite at  They may also visit the Kia Picanto Facebook page at