What better way to show off an entire lineup of vehicles than with a concert to boot, right? It seems MG is of the same line of thinking. From February 27 to March 1, the first leg of MG Live! is set to take over the North Wing of SM City Cebu.
Powered by Phoenix Pulse Technology, MG’s free concert series that shows off OPM talents makes its first stop in the Queen City of the South. MG Live! in Cebu will be headlined by popular alternative OPM rock band Sponge Cola, with a live performance on Saturday, February 29, at the SM City Cebu North Wing.
“MG Philippines had a breakout year in 2019 and we want to make sure that we give the public bigger and better offerings in 2020. This February, we are excited to bring back one of our most enjoyable brand engagement activities: the MG Live! free concert series,” says Atty. Alberto B. Arcilla, President and CEO of MG Philippines. “After just over a year in the market MG has humbly and gratefully earned a place in the minds and hearts of the Filipino motoring market, in no small part because of the positive public response to these modern, attainable, British heritage cars. On MG’s second year in the Philippines we bring MG Live! around the country, specifically to regional locations where we can interact even more closely with those who have shown such genuine interest and support for the MG brand.”
But let us not forget that MG is showing off its vehicles as well. On display at the interactive space will be the full lineup of vehicles currently available from MG Philippines. These include the statement-worthy MG ZS Crossover SUV; the spacious and versatile RX5 SUV; the sporty MG 6 Fastback sedan; and the brand’s latest offering, the MG 5 sedan—a class leader in its segment that is big in both features and comfort.
Show goers are in for an exhibit of great cars, exciting promos, and can learn more about MG’s innovative aftersales programs. Admission is free.
The decision to make the MG Live! free concert series a national event naturally coincides with the growing number of Filipinos around the country giving the brand more serious consideration. This is in no small way a result of MG Philippines’ expanding dealership network, which is now twenty-four (24) strong and ready to serve clients all over the country.