Toyota Motor Corporation is once again recognized for work in seeking alternative means of propulsion by one of the world’s leading business magazines.
Fortune Magazine has ranked the Japanese automaker #8 on the ‘Change the World’ list for the second time in three years, this time for advances it has made in using hydrogen fuel cell technology on the Mirai.
As the only automaker in the top ten from a list of 50, it shows Toyota’s commitment in reducing emissions and the overall carbon footprint of its products, starting with the Prius, which got it on the inaugural ‘Change the World’ list in 2015.
Fortune’s list works on a shared-value principle of ‘doing well by doing good’ and recognizes ‘leading global innovators that are making progress toward solving the world’s most pressing social or environmental problems as a key component of their competitive strategies.’
“Toyota is proud to be recognized by Fortune, once again, as an agent of change. As one of the world’s largest automakers, Toyota is in the unique position to shape the future of mobility. The Mirai hydrogen fuel cell vehicle is leading the way toward positive change and a more sustainable tomorrow,” said Jim Lentz, Toyota Motor North America chief executive officer.
Companies are evaluated using three factors: measurable social impact, business results and degree of innovation.
According to Shared Value Initiative, one of the evaluators of the list, companies that have made the list are “rarely considered for a second year”.