Mitsubishi expands presence in Isabela with new dealership; welcomes Esjay Auto Group to MMPC family
Mitsubishi Motors Philippines Corporation (MMPC) has just opened a new dealership in Region II.
Located in Barangay Malapat in Cordon town is Mitsubishi Isabela. Serving as the brand's newest location in the country, Mitsubishi Motors Isabela is owned and operated by SJ Legacy Motors Incorporated (SJLMI). The company is part of Esjay Auto Group led by its founding Chairman and CEO Amando 'Amang' San Juan, a veteran in the automotive dealership business.
“I am both delighted and honored with the inauguration of the newest addition to our group, and our first Mitsubishi Motors dealership, Mitsubishi SJ Legacy Motors – Isabela. Through the 45 years of existence of our group, it has been our mission to provide our customers with a worry-free ownership experience through world-class vehicles, parts, and after-sales services. The addition of this new Mitsubishi Motors dealership, hopefully, the first of many, is a privilege that will only motivate us to take this mission to new heights of customer delight,” said San Juan.
Like all new Mitsubishi Motors showrooms in the country, the newly-opened Cordon, Isabela dealership features Mitsubishi's new global brand identity. It gets a modern exterior and interior that aims to give customers a better dealership experience. It has a four-car showroom display and more than enough service bays and parking spaces for its customers.
“We are determined in finding more avenues to bring the Mitsubishi Motors brand closer to our customers. Through this rapid dealership expansion, we are able to offer a 'wonderful car life' experience to more Filipino customers around the country,” said Takeshi Hara, president and CEO of MMPC.