Mitsubishi opens new outlet in Bulua, Cagayan De Oro

MMPC's latest dealership opens in Northern Mindanao

Mitsubishi Motors Philippines Corporation (MMPC) recently congratulated Fast Autoworld Philippine Corporation (FAPC) for its 11th dealership under the brand. The said group is one of the most established and expansive in the network with existing dealerships in Visayas, namely Mandaue, Cebu South, Mactan, Tacloban, Ormoc, Dumaguete, and Tagbilaran, as well as Mindanao, which are in Butuan, Ozamiz, and Gusa.

Stretching its reach in Northern Mindanao, the newest dealership is located at Zone 6 along Bulua National Highway in Cagayan De Oro (CDO) city. It has a total area of 4,986 square meters which allows it to have ample parking grounds, a showroom with a customer lounge, parts, and accessories counter, and 5 vehicles on display, along with a service center that has room for up to 22 units at any given time.

An inauguration ceremony was held in person on March 25, a first for MMPC given the lighter restrictions and imposition of Alert Level 1 in the region. Takeshi Hara, president and CEO of MMPC, congratulated FAPC for its new outlet in CDO.

“Congratulations to FAPC for opening a second Mitsubishi Motors branch here in CDO. On top of its prominent pottery industry, Barangay Bulua has as of late notably seen major infrastructure and transportation developments, and we are glad that we get to take part in this growth,” said Hara.

As for Victor Chiongbian, Chairman of FAPC, they are hungry to sell and serve customers in the slowly emerging post-pandemic world.

“FAPC is proud to showcase its latest branch in Bulua – our second in Cagayan De Oro City, the first being in Gusa. The journey started in 1987 when we first opened in Cebu. We have been a Mitsubishi stalwart for 35 years, and even in today’s sales and marketing era, we still have the same fervor to welcome not just our loyal customer base but also the next generation of car buyers. “We have always been ready to give customers the Mitsubishi experience in the brick and mortar world and now including the online metaverse,” said Chiongbian.