Late last year, Hyundai has announced their arrival to the premium segment with the Genesis brand. Genesis has debuted their flagship G90 sedan and the lineup will continue its expansion with the mid-sized G80.

Formerly known as the Hyundai Genesis Sedan, the G80 follows the nomenclature of the new luxury marque. The Hyundai badges have been replaced with the Genesis wing-tipped markings and the G80 also features the big, bold grill first seen in the G90. Apart from the name change, not a lot has changed from the Hyundai Genesis Sedan. It retains the sweptback headlights, LED daytime running lights, a six-window configuration and wraparound tail lights.

Like the exterior, changes made to the interior revolve around the rebadging of the car. It comes standard with genuine leather seats with power adjustment for front passengers, a hi-fi audio system, an advanced infotainment system with 8-inch display, an Electroluminescent Gauge Cluster with 4.2-inch TFT LCD screen and many more.

Genesis G80 rear

At the moment, powertrain options have yet to be confirmed for the Genesis G80. However, based on the Hyundai Genesis Sedan, the G80 will most likely be powered by the same V6 Lambda and V8 Tau engines. The 3.8 liter V6 Lambda engine puts out 315 PS and 397 Nm of torque while the 5.0 liter V8 Tau engine produces 425 PS with a torque figure of 520 Nm.

With an entry for the mid-size premium sedan market, Genesis will soon be adding a compact executive sedan to their range. The company has already confirmed that their upcoming G70 will be up against the likes of the Audi A4, BMW 3 Series, Lexus IS350 and Mercedes-Benz C-Class.