Nissan Philippines Inc (NPI) continues to make strides in the auto industry with the opening of a new dealership - Nissan Valenzuela
Located along McArthur Highway in Valenzuela City, the 1,000-square meter dealership can display five cars in its showroom. It also houses four service bays that are ready to serve customers.
But what makes Nissan Valenzuela special is that it’s the first dealership in the country (and in the ASEAN region) to be designed and built with the brand's new logo. The simplified logo is prominently displayed on the dealership's 23-square meter facade.
First revealed in July 2020, the redesigned logo shows Nissan's commitment towards the future while staying connected to the company’s rich heritage and tradition of innovation.
“The new logo signals the evolution of Nissan as not only a traditional vehicle manufacturer to a provider of mobility and services. Now appearing in our newest dealership in Valenzuela City, this marks the latest chapter in our commitment to make the brand more accessible to more people in more areas in the Philippines through dealer expansion,” said Atsushi Najima, president and Managing Director of NPI.
Other established dealerships have also started using the new logo. These include Nissan Mantrade Makati, Nissan Shaw, and Nissan San Fernando in Pampanga.
Expect to see more Nissan dealerships make use of the new logo in the not-so-distant future. We also won’t be surprised if we start seeing it on new models besides the recently facelifted Nissan Navara pick-up.