Following the announcement that Porsche will launch the all-electric Taycan sports car by the end of 2019 and the Taycan Cross Turismo soon after, the company said that the next generation of the very popular Macan crossover will also be all-electric.
The Macan will be the first existing nameplate of Porsche that will make the shift to being full electric. The announcement is part of the company's drive to have 50% of their line up be electric by 2025.
“Electromobility and Porsche go together perfectly, not just because they share a high-efficiency approach, but especially because of their sporty character,” said Mr. Oliver Blume, Chairman of the Board of Management of Porsche AG. “By 2022 we will be investing more than six billion euros in electric mobility, and by 2025 50% of all new Porsche vehicles could have an electric drive system.
The next generation Macan will be built on Porsche's new platform called PPE, or Premium Platform Electric. The Taycan will also use the same platform, and features an 800-volt electric drive system that was engineered in collaboration with fellow VW Group brand Audi.
The announcement notwithstanding, Porsche says the Macan will also be built at their Leipzig factory in Germany. The first new generation Macan electric will roll off the assembly line at the start of the 2020's.
The move is in line with carmakers -particularly European carmakers- distancing themselves from diesel engines, following a series of emissions scandals and subsequent attempts at cover-ups.
The Macan is an 86,000 unit per year model for Porsche, contributing the lion's share of sales for the brand which sold over 256,000 units in 2018. Currently, China is the largest market for the crossover.
The problem, at least for the Philippine market, is the lack of infrastructure for electric vehicles, specifically charging stations. Will this move to remove internal combustion engines for the next generation Macan mean that the Philippines won't receive the next generation of the crossover? Or will infrastructure be able to catch up in time for its launch?