In a joint-report released by the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) and Truck Manufacturers Association (TMA), its members sold 30,125 units for August 2016. This reflects the Philippine automotive industry's consistent momentum as it keeps on managing its development with a slight 0.53% uptick for the traditionally low sales month of August due to the "ghost month" phenomenon.
For the month of August, the Passenger Car (PC) segment sold a total of 11,136 units (37%), posting a slight decrease of 0.8% compared to previous month (11,230 units). The Commercial Vehicle (CV) segment meanwhile posted 18,989 units sold (63%), representing a 1.34% gain from July (18,737 units). It is worth noting that while the industry may have hurdled the "phenomenon", the sales gains were brought about by commercial vehicle sales in form of trucks and buses which signal positive economic activity as passenger vehicle buyers delayed purchases in anticipation for better offers and new models expected to debut at the 2016 Philipine International Motor Show.
For the Commercial Vehicle sub-segments, sales are still dominated by Light Commercial Vehicles (LCV) comprising 12,015 units of pick-ups, SUVs and vans, which represent over 60% of total CV sales. AUVs/MPVs followed with 5,734 units (28% share) with a slight 0.6% downtrend. Light Trucks posted 748 units sold. Catergory 4 Heavy Duty Trucks and Buses posted 300 units sold. Categrory 5 Heavy Duty Trucks and Buses logged 192 units sold.
Top 5 performing manufacturers for the month of August are:
1. Toyota - 13,811 units (45.8% market share)
2. Mitsubishi - 4,867 units (16.1% market share)
3. Ford - 2,829 units (9.4% market share)
4. Isuzu - 2,013 units (6.7% market share)
5. Honda - 1,634 units (5.4% market share)
“During the 6th Philippine International Motor Show Press Conference, we announced our revised sales target for the year. With consistent increase in monthly sales, we believe that we can reach 370,000 units sales by end of 2016. With impressive August performance and the much-anticipated 6th Philippine International Motor Show this September 14 to 18, the revised target is likely possible,” according to CAMPI President Atty. Rommel Gutierrez.
This year's August sales respresents a 30% increase compared to 23,181 units achieved in August 2015, bringing the eight month total for 2016 to 229,919 units. Toyota Motor Philippines Corporation stays at the top with 43.48-percent. They are trailed by Mitsubishi Motors Philippines Corporation with 17.58-percent. Sitting at third place is Ford Motor Company Philippines, Inc. with 9.72-percent of the overall industry. At fourth spot is Isuzu Philippines Corporation with 7.55-percent which is trailed by Honda Cars Philippines, Inc. with 6.30-percent piece.