Philippine auto industry logs 20,036 units sold in August 2020

Consolidated sales of Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), Truck Manufacturers Association (TMA), and Association of Vehicle Importers and Distributors (AVID) members totaled to 20,036 units in August 2020, down 11.51% from July's 22,641 units as the COVID-19 pandemic continues to wreak its havoc on the economy. 

“Economic recovery can be a gauge of the industry’s future performance, but it also depends on the policy environment. Any restrictive policies such as safeguard duty will only limit the industry’s capability to navigate the current crisis,” said Atty. Rommel Gutierrez, CAMPI president.

Passenger car (PC) sales totaled 6,523 units, covering 32.57% of the market. Passenger car sales went down 6.24% compared to 6,957 units in July. Commercial vehicles (CV) continued to take a larger share of the market at 13,513 units or 67.23% of the market; down 13.5% from 15,623 the previous month.

Light Commercial Vehicles (LCV) led the CV subsegments, comprising 79.29% of CV sales with 10,768 units sold; 8.66% less than last month's 11,507 total. AUV/MPV segment sold 2,020 units, dropping 32.2% from 2,979. Truck and bus sales were mostly down. Light truck sales declined 24.8%, selling a total of 334 units compared to the previous month's 444 unit total. Category 4 Heavy Duty Truck and Bus sales went down to 236 units (-22.1%) compared to last month's 303 units. Category 5 Heavy Duty Truck and Bus gained 40.9% with 155 units sold compared to 110 units the previous month.

Sales performance was mostly negative for all brands in August. Ford Philippines was the lone advancer with 3.5%. The top three decliners for August* were Honda (HCPI) with a 28.1% drop, Suzuki (SPI) with a 24.4% decline, and Mitsubishi Motors (MMPC) down by 16.8%.

The industry continues to rely on aggressive promotions to meet its revised 240,000 unit sales target by the end of 2020.

“There are encouraging indicators of a sustained recovery for auto with the gradual reopening of businesses. Still, we remain vigilant since a key aspect of the industry’s revival is the restoration of consumer confidence through strict health and safety guidelines and rapid digital transformation. These ensure the well-being of our stakeholders, continuity of operations, and preservation of livelihood,” AVID president Ma. Fe Perez-Agudo said.

The top five performing manufacturers for the month of August were:

Toyota – 8,018 units (40.64% market share)

Mitsubishi Motors – 2,621 units (13.08% market share)

Nissan – 1,881 (9.39% market share)

Hyundai – 1,813 units (9.05% market share)

Suzuki – 1,345 units (6.71% market share)

After eight months, Toyota Motor Philippines Corporation continues its commanding lead of the market with 37.48-percent. Mitsubishi Motors Philippines Corporation follows in second with 15.5-percent. Nissan Philippines Inc. in a strong third with 10.16%. Hyundai Asia Resources, Inc. is in fourth with 7.71%, and Suzuki Philippines remains up to fifth overall with 6.52-percent.