Starting today, April 20, the SMX Convention Center will be the home to this year's Isuzu Truck Fest. The country's top-selling truck manufacturer is displaying a wide variety of trucks used in various industrial and commercial body styles. Like in past Truck Fest shows, those buying a brand-new Isuzu truck can avail of promos and coupons.

Isuzu highlights latest models at Truck Fest 2017

"The past few years have shown us a tremendous growth in the sales of trucks and buses, with an average growth rate of 13%. In 2016 alone, truck sales grew at the rate of 36% with a total sales of 6,079 units of new trucks and buses. From this, Isuzu achieved the No. 1 position in total sales in all truck segment for 17 consecutive years. A truck is probably one of the most valued investments for a company, which is why aside from providing quality products, Isuzu guarantees availability of parts and reliable service,” said Hajime Koso, president of Isuzu Philippines Corporation (IPC). 

Isuzu highlights latest models at Truck Fest 2017

This year, Isuzu put the spotlight on two models. These are the NHR Flexi Truck with a 10 by 10 body, and the medium-duty FVM truck with a Fruehaf wing van. The wing mechanism seen on the FVM is built by IPC’s body builders, Kyoei Kogyo Philippines Corp. (KPC) and Centro Manufacturing Corporation respectively.

Also featured in Truck Fest 2017 are the Isuzu NHR with iVAN body option, NHR jeepney prototype, NPR dropside, NPR aluminum van and NQR Garbage Compactor. For the medium to heavy-duty segment, IPC displayed the FVM with a crane, CYZ51 dump truck and EXZ51 tractor head. Aside from the trucks, the automaker also brought in the Isuzu Mu-X and the D-Max.

Isuzu highlights latest models at Truck Fest 2017

Along with the vehicle display, different body manufacturers are also present during the show. According to Isuzu, the manufacturers are here so that customers can immediately discuss their purchase requirements upon picking the right truck for their business. Present during the show were Centro, Almazora, KPC, Multilift, Transbilt, Versatemp, Red Dragon, CoolAire and JVF Commercial.

All registered customers during the show are entitled to receive free dashboard camera and P10,000 worth of fuel card for every closed transaction until June 30, 2017.

The 2017 Isuzu Truck Fest runs from April 20, 2017 to April 23, 2017.