Hyundai Motor Company made a big splash at the 11th Seoul Motor Show with the global reveal of its urban crossover utility concept vehicle the Enduro.

Combining the rugged looks of rally motorcycles with the aesthetic sophistication that SUVs bring, the Enduro is a vehicle designed to please urban dwellers who live an energetic and active lifestyle by allowing them the freedom to hit the outdoors whenever it pleases them.

The Enduro is a 3-door hatchback CUV comes with Hyundai’s design signature hexagonal front grille that is positioned lower for better balance and stability and like with any crossover, raised ground clearance.

This four-seater comes with SUV-style fender cladding and a dark grey garnish to the lower parts of the car making it appear robust and protective, while expressing mobility and agility. The C-pillars are fitted with a unique aerodynamic air-blade to reduce drag and the side-skirts incorporate step bars for easier loading / unloading of the roof rack.

At the rear, the combination lamps form a continuous flow between the C-pillar and the rear spoiler. Like the Enduro’s front fascia treatment, an aluminum bumper spoiler flows from the rear fender and rear bumper creating a visual connection, as well as embracing the fog lamps.

The Hyundai Advanced Design Team worked extensively on the interior to seamlessly mix toughness and sophistication from the dashboard, center console and the instrument cluster that minimizes distraction through its driver-centric design.

The Enduro also sports some pretty advanced features like side- and rear-view cameras that have replaced conventional mirror giving the driver a much wider field of view and a new remote control that offers dual operation, one for the infotainment system and the other for the air-conditioning system.

It will be powered by a 2.0 T-GDI, turbocharged gasoline direct injection engine mated to a 7-speed dual clutch transmission.