Shell V-Power Nitro+ formed a partnership with Television Culture Shock Productions to develop the second season of TEN, a travel show hosted by Jason Godfrey, which premiered on AXN in 2013.
“As we go around some of the country’s most beautiful and unique destinations, we take in the breathtaking sights and exceptional drives that our customers can experience, no matter where they are, what vehicle they decide to drive, and who they choose to experience the journey with them. Through this partnership, we show our motorists the different formula that make up exciting drives that one can discover in the Philippines,” said Oying Yam, Pilipinas Shell Vice President for Retail.
In line with the said partnership, last June 5, 2014 Pilipinas Shell recently hosted the first driving event powered by Shell V-Power Nitro+ with media participants from the motoring industry. The event is designed to let the participants experience the performance of Shell V-Power Nitro+ Diesel.
Using the Mitsubishi Montero and Strada, Shell V-Power Nitro+ Diesel demonstrated its power and performance as participants went through long winding roads and uphill tracks around Subic.
The participants were divided into teams and tasked to collect several items in various locations around Subic.
In the culminating event, Shell revealed its partnership with Television Culture Shock Productions through the travelogue show TEN that will showcase the different formula for exciting drives in the Philippines.