There's a lot of demand for the new 300 Series Land Cruiser
It's no secret the all-new 300 Series Toyota Land Cruiser is one of the most sought-after SUVs today. If you order a unit at a Toyota Motor Philippines (TMP) dealership today, chances are you'll have to wait a while before your new Land Cruiser arrives. How long? It could range from months to a year or even more.
However, it seems customers of the new Land Cruiser in Japan have it worse. According to the Japanese Land Cruiser website, those that wish to purchase the SUV could wait up to four years before their unit arrives. Yes, a four-year waiting list; similar to buying a Rolex or any other luxury watch.
If you visit the site, there's an apology from Toyota Motor Corporation Japan. The translated message says “Thank you for considering and ordering our vehicle. We sincerely apologize for the fact that Land Cruiser has been very well received not only in Japan but also around the world, and it is expected that it will take a long time to deliver it after receiving an order.”
“The delivery time for ordering from now on may be about 4 years. We will do our best to shorten the delivery time to our customers, and we appreciate your understanding,” the statement adds.
We're not surprised by the long waiting list. Aside from the high demand for the Land Cruiser around the world, there's also the current chip shortage automakers are facing. Toyota is not exempted from this either. The company had to constantly pause production in 2021 due to a lack of parts, and the Land Cruiser's production was affected several times. In addition to the parts shortage, there's also the ongoing pandemic.
Hopefully, the waitlist for the Land Cruiser in the Philippines won't end up as bad as the one in Japan. More importantly, we hope Toyota can sort their supply issues soon. Waiting for any vehicle for a year is already long, and in four years, a facelifted model might debut already.