When we think of the Ruf brand, more often than not, the image that pops into our heads will be the infamous CTR or “Yellow Bird”. That being said, the German specialist for high-performance Porsches is renowned for its fast cars, especially the newer models. However, it seems Ruf has taken a different approach for their latest creation... by going off-road.

Ruf’s Rodeo Concept is the modern day Porsche 911 Safari image

Called the Ruf Rodeo Concept, it’s a tribute to one of Porsche’s most iconic models of the past – the 911 Safari rally cars. Much like the other models being offered today, the Rodeo Concept is based around Ruf’s carbon fiber platform underpinning the new CTR and SCR. Powering it is the same Ruf-designed flat-six available and can accommodate either a naturally aspirated or turbocharged flat-six engine. At the moment, no performance details were given though.

Ruf’s Rodeo Concept is the modern day Porsche 911 Safari image

The styling of the Rodeo Concept is pretty much inspired by the 911 Safari rally cars. It comes complete with the bash bar with a tow rope and fog lights up front and even a roof basket for additional storage. At the rear, in place of a big ducktail or whale tail spoiler is a shovel. Saddle leather in the form of body straps, light covers and travel luggage help complete the rodeo inspirations.

Ruf’s Rodeo Concept is the modern day Porsche 911 Safari image

Further enhancing the off-road theme (and driving) are the long-travel suspension and chunky all-terrain Michelin tires. A unique green-gold paint scheme gives the appearance of having body cladding for a more rugged look.

Ruf’s Rodeo Concept is the modern day Porsche 911 Safari image

Inside, the rancher lifestyle is more clear. Nearly every surface is finished in the same saddle leather used on the exterior including the seats, door panels, dashboard, and steering wheel. To give it some contrast, the seat centers have unique patterned textiles.

At the moment, Ruf hasn’t said whether or not they'll build the Rodeo concept. Hopefully, they do as it would be cool to see a modern-day version of the 911 Safari rally car complete with Rothman’s livery.