Toyota Motor Philippines (TMP) has been very active with its corporate social responsibilities. From donating wheelchairs and means of transporation to our country’s Paralympic athletes to supporting young athletes’ swimmer dreams, much more has been done to benefit the Filipino people.

This time, they decided to show love to Mother Earth. By way of the “Start Your Impossible” campaign, TMP recently led 1,900 volunteers spread out across 35 locations nationwide for a national coastal cleanup and mangrove planting weekend. This is part of their initiative and global movement that enables and empowers people to move past challenges and defy limits in order to reach their goals and make a difference in society.

Toyota PH is doing their bit for Mother Earth image

“With each and every volunteer cleaning up the coasts and planting mangrove seedlings, all spread out across 35 locations nationwide, we are indeed starting our impossible, one place at a time. If we continue doing these small acts for our environment, soon our big vision of building sustainable communities will become possible,” says TMP President Satoru Suzuki during the opening program at Lian Mangrove Park, in Batangas.

In partnership with TMP’s dealership network, NGO and LGU partners, plus various coastal communities all over the Philippines, the volunteers were able to plant 40,000 mangrove propagules and collect 1,200 sacks of waste by the end of the activity.

Toyota PH is doing their bit for Mother Earth image

The heart behind this particular activity is no other than Filipino champion para-athlete Ernie Gawilan who, as someone who grew up and honed his swimming skills in a coastal community in Davao, has been advocating for cleaner oceans. Gawilan himself joined the cleanup and mangrove planting activity together with fellow para-athlete Edwin Villanueva and his team from the Philippine Paralympic Committee.

“Wag po tayong magsawang tulungan yung mundo natin. Maraming salamat kasi may mga tao pang nagpapahalaga sa kalikasan (Let’s not get tired of helping our planet. Thank you to all the people who give importance to Mother Nature),” says Ernie Gawilan.

TMP is looking forward to more programs and projects – be it in the area of environmental protection, sports and youth development, and overall sustainable mobility – to encourage more Filipinos to start their own impossible. With global warming and other environmental challenges affecting our planet, it’s good to know that Toyota is out to make a difference in people’s lives and the world we live in.