Volkswagen continues to expand its dealer network in the country after the company recently inaugurated their newest showroom in Pampanga. It is the brand's first dealership in Central Luzon and was made possible in partnership with the Laus Group of Companies.
Located along McArthur Highway, it is the sixth dealership in Volkswagen Philippines' nationwide network. The new showroom is expected to push the Volkswagen brand more aggressively in Central and Northern Luzon which the company claimed are two fast-rising automotive markets. Volkswagen also claimed that these markets have shown strong demand for premium segments.
“We are honored and excited to forge this partnership. Together with our initial Volkswagen network of five Ayala-owned dealerships strategically located in Bonifacio Global City in Taguig City, Quezon Avenue in Quezon City, Molito in Alabang, Muntinlupa City, Sheridan in Mandaluyong City and in Cebu City, Volkswagen Pampanga will play a crucial role in Volkswagen's nationwide expansion, and will bring us conveniently closer to where our loyal clients and new customers are,” said John Philip Orbeta, president and CEO of Volkswagen Philippines.
The inaguaration was highlighted by a mini motor show that was held at the Laus Group Event Center wherein 15 of the newest models from Volkswagen were put on display.
The Laus Group of Companies was started in 1978 and is headed by Chariman Levy P. Laus. The company has an extensive automotive network spanning Metro Manila, Central and Northern Luzon built upon its nearly 40 years of existence.